Who buys counterfeit luxury brands? A meta-analytic synthesis of consumers in developing and developed markets
- Eisend, M.
- Hartmann, P.
- Apaolaza, V.
ISSN: 1069-031X
Any de publicació: 2017
Volum: 25
Número: 4
Pàgines: 89-111
Tipus: Article
Revista:
Journal of International Marketing
