Knowledge extraction from a large on-line survey: A case study for a higher education corporate marketing

  1. Fernández-Aguirre, K.
  2. Landaluce-Calvo, M.I.
  3. Martín-Arroyuelos, A.
  4. Modroño-Herrán, J.I.
Journal:
Journal of Applied Statistics

ISSN: 0266-4763,  1360-0532

Year of publication: 2011

Volume: 38

Issue: 11

Pages: 2661-2679

Type: Article

DOI: 10.1080/02664763.2011.567248 GOOGLE SCHOLAR
Data source: Scopus