Gobernanza y marketing para la sostenibilidad
University of Klagenfurt
Klagenfurt, AustriaPublications en collaboration avec des chercheurs de University of Klagenfurt (1)
2011
-
Women satisfaction with cosmetic brands: The role of dissatisfaction and hedonic brand benefits
AFRICAN JOURNAL OF BUSINESS MANAGEMENT, Vol. 5, Núm. 3, pp. 792-802