Marketing-specific relational capital and product/service innovation performance

  1. Peñalba-Aguirrezabalaga, C.
  2. Ritala, P.
  3. Sáenz, J.
Actes de conférence:
Proceedings of the International Conference on Intellectual Capital, Knowledge Management and Organisational Learning, ICICKM

ISSN: 2048-9803

ISBN: 9781912764723

Année de publication: 2020

Volumen: 2020-October

Pages: 316-323

Type: Communication dans un congrès

DOI: 10.34190/IKM.20.084 GOOGLE SCHOLAR
La source de données: Scopus