Consumer Self-Confidence in Green Foods: An Investigation of the Role of Ecolabels Using the Theory of Planned Behavior and Market Segmentation

  1. D’Souza, C.
  2. Taghian, M.
  3. Apaolaza, V.
  4. Hartmann, P.
  5. Brouwer, A.
  6. Chowdhury, B.
Revista:
Journal of International Food and Agribusiness Marketing

ISSN: 1528-6983 0897-4438

Ano de publicación: 2022

Volume: 34

Número: 5

Páxinas: 457-487

Tipo: Artigo

DOI: 10.1080/08974438.2021.1901826 GOOGLE SCHOLAR