Gender Dimension in Media and Communication StudiesMain Concepts and Illustrations in Mass Mediated Texts

  1. Rodriguez, Maria Pilar 1
  2. Cucklanz, Lisa 2
  1. 1 Universidad de Deusto
    info

    Universidad de Deusto

    Bilbao, España

    ROR https://ror.org/00ne6sr39

  2. 2 Boston University
    info

    Boston University

    Boston, Estados Unidos

    ROR https://ror.org/05qwgg493

Revue:
Anàlisi: Quaderns de comunicació i cultura

ISSN: 0211-2175,  2340-5236

Année de publication: 2014

Número: 50

Pages: 27-38

Type: Article

DOI: 10.7238/A.V0I50.2250 DIALNET GOOGLE SCHOLAR lock_openAccès ouvert editor

D'autres publications dans: Anàlisi: Quaderns de comunicació i cultura

Résumé

This article defends the notion that incorporation of the gender dimension in all Communicationand Media studies is highly desirable because of its contribution to the study ofideology, ethics, and balance in media. The first part of the article explores the main reasonsfor the need of such transversal integration of gender studies in university curricula, especiallyin the field of Communication and Media Studies and indicates the main concepts thatshould be part of undergraduate degrees that include these areas. The second part of thearticle provides an illustration of the pervasive presence of gender bias in mass mediatedtexts including mainstream news stories and television programs. The exposition of insightsrelated to gender stereotypes and biases in these two areas are intended as illustrative examplesthat point to the range and significance of scholarship on gender and communication/media more generally.

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